five things I'm thinking about · 2010-07-14 12:43

This is a great excuse for not having to actually blog about things:

1. Real-time advertising – I was just about to write something and then this hit it out of the park. Now to make this work outside the Internet.

2. Sound in physical/digital interactions – I’m not talking bleeps and bloops, but useful soundscapes (inspired partly by hearing a bit more about Papa Sangre, and the great sound in Electric Hotel). Time to make things and try things, I think.

3. Screens on the underground crowd out the hyper-local advertising that used to exist, and it’s a real shame. I can’t help thinking the brandwash down a whole escalator is missing a trick.

4. Moving. Moving to Maida Vale next week. Anything interesting around there?

5. Shoelaces! I was doing it wrong.

comments

Chris: Haven’t lived in Maida Vale for a few years but Channel Films on Elgin Avenue and the Prince Alfred pub on Formosa Street were highlights during my time there. I think they’re both still going strong.

— Anil    14.07.10    #

If you come up with any inspiration or want to bounce ideas around about real-time advertising, let me know. We’re working on the tools and processes to support it.

— James    15.07.10    #

It’s not online yet, but you might find Julian Treasure’s talk at this year’s Thinking Digital Conference interesting.

I wasn’t there myself but a friend raved about his talk on how little sound and music is used in designing experiences.

— Adrian McEwen    15.07.10    #

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