I loved this book – there’s a lot of “I was right”, but he probably was right, most of the time.
This is posted to annoy graphic designers.
“Simple fact is, there’s a great divide between a graphic designer and an artist. Graphic designers only know how to use a computer – they’re the visual equivalent of an audio typist. They bounce out of college with very boring ideas. I’d rather do it myself than hand it over to one of them. They’re too in control of what they’re doing, they have to be – it’s a fucking computer after all. That’s why it doesn’t flow as it should.
I’ve noticed that a lot of new covers are poor imitations of the stuff that Peter Saville did in the 80s. All very minimal and cool. It was good when he did it, but not so good when it’s Ben or Luke with his new computer and he’s trying to pass it off as his own. There’s nothing wrong with being influenced by somebody, that’s all part of the process. I’m not that naive. But there comes a time when your own ideas have to take precedence.”
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